Healdsburg Property Management with Higher Standards

Redwood Residential has always had an overriding goal: to deliver better property management in Healdsburg and the surrounding communities. As an owner and an investor, we think you deserve better property management. Your residents do, too. So we focus on relationships and how better service can lead to better results. We practice delivering a more responsive rental experience for our tenants and a more profitable experience for our owners.

Your investment property has a lot of potential, and we’re here to make sure that potential is reached. We’re the best at what we do, and that comes from years of experience, an investment in technology, and a commitment to good relationships with the people we serve. Our leadership in the Healdsburg rental market and the broader property management industry allows us to deliver the leasing, management, and maintenance services your investment property needs.

Find Out What Your Property is Worth

Healdsburg Property Management Lowers Vacancies and Increases Income

You should expect the best from your Healdsburg residential management team

Strategic and Effective Rental Property Marketing

The Healdsburg rental market rarely stays the same for too long. Rental values change, tenant pools shift, and the entire market is forced to respond to economies and opportunities. That’s why we work hard to stay on top of every new trend and tool. We analyze vacancy rates, explore rental prices, and consider what the competition is offering.

This data leads to several competitive advantages when we’re marketing your property.

You save money with fewer vacancy days. You hand the keys over to better tenants because of our careful pre-screening. You can relax and not worry about finding a tenant because we’re here, taking care of all the details.

Property pricing is a big part of marketing.

You need our data to consider the current market rates and factor in what they mean for a home in your location. Using the information we’ve gathered, we establish a fair rental value that reflects the market but also maximizes what your rental property can earn.

Our marketing process continues with great pictures, detailed descriptions, and a syndicated marketing plan that reaches all the potential tenants looking for their next home. You’ll see your listing on all the popular rental platforms, as well as our website.

Finally, we show your home, talk to tenants, and offer applications. The marketing process is comprehensive and complete. We manage it from start to finish, reducing vacancy days and attracting the attention of as many potential renters as possible.

Managing rental homes in Healdsburg and the surrounding Sonoma County communities.

Placing High-Quality Healdsburg Tenants

Tenant screening is required for a good rental experience.

It’s easy to get into trouble when you’re placing tenants. How do you know rent will be paid on time? What if you have to evict? What will you do to make your property whole if a lot of tenant damage is left behind?

We eliminate this risk with careful and legally compliant tenant screening.

Checking into a tenant’s background isn’t as easy as it once was. We have to be careful with source of income, criminal backgrounds, and other fair housing considerations. Not to worry. We’ve been doing this for years, and we have a strict and consistent process in place.

For owners, the result is a well-qualified tenant who pays rent on time and takes care of your property.

All of our tenants understand the expectations we have for on-time rental payments and preventative maintenance and cleaning. We rent high-quality homes to high-quality tenants, and our process is rigorous.

You can expect us to:

  • Check credit
  • Verify income
  • Run national background and eviction checks

All interested applicants receive a copy of our standard rental criteria so they know what we require in order to be approved for your rental home.

Preventative Maintenance Protects Your Healdsburg Investment

Tenants can easily report routine maintenance through their online tenant portal. This investment in technology makes it easy to document any repair that’s needed at your investment property. It creates a record that can be used for budgeting, planning, and ongoing responsiveness.

Our preventative maintenance plans mean emergency repairs are rare. However, we’re always prepared. We provide 24-hour responsiveness, so when there’s a problem at your rental property, we’re on top of it. Tenants know the difference between an emergency and a routine repair because we educate them.

Owners and investors appreciate that our preventative maintenance plans prevent expensive repairs that are often unexpected and difficult to resolve. It also demonstrates to your residents that we care about the condition of your home.

Our preventative maintenance plan includes:

  • Working with licensed and insured vendors and contractors.

  • Inspecting and servicing HVAC systems.

  • Managing pest control.

  • Checking landscaping and lawn care.

  • Conducting thorough inspections during turnovers.

  • Watching for water intrusion or leaks.

  • Caring for appliances, electrical systems, and other property functions.

Rental property owners don’t like surprises, and neither do we. We’re proactive and protective, bringing owners like you sound peace of mind.

A beige townhome with a one car garage that might benefit from a rental consultation from Redwood Residential Property Management for Santa Rosa property management services

What Can Your Healdsburg Rental Home Earn?

Knowing how much your Healdsburg property can rent for is a big part of being a landlord. What you ask for your home will depend on many things like market conditions, the location of the property, and its age and condition. We do everything we can to maximize its value.

If you’re wondering how much you can earn in rent, contact us today. We know the Healdsburg rental market, and we can provide you with a complimentary estimate and rental analysis.

Contact Us at (707) 543-1516 or click the button below to get a free consultation.

Services and Pricing

Tenant Placement Only
50% of 1 Month's Rent
Full Service Management
8% Monthly Rent
+ additional Fees 1
Premium Management
10% Monthly Rent
+ additional Fees 2
Property Assessment
Listing & Marketing
Tenant Screening & Placement
Lease Preparation
Maintenance Supervision
Financial Reporting
Detailed Home Survey
Leasing Fee Guarantee
Reduced Leasing Fee
Reduced Maintenance Supervision Fees
Eviction Oversight
Luxury Property Photo Package
No Additional Fees
Marketing fee $150 $150 $150
Additional Fees 1: Leasing Fee = 35% of Month's Rent to place a tenant in a vacant property (includes photographs; online marketing, schedule showings, screen applicants, sign the lease and collect the security deposit and first month’s rent, move-in condition report)
Additional Fees 2: Leasing Fee = 25% of Monthly Rent
Annual Admin Fee = included in management fee
Franchise Tax Board (FTB) Compliance = included in management fee
Maintenance Supervision Fee = included in management fee

Tenant Placement Only

50% of One Month's Rent

Property Assessment

We look at the property and give a realistic range for what you can rent it for.

Listing & Marketing

Excellent property photos. Online Marketing. Scheduled Showings.

Tenant Screening & Placement

Credit and eviction background screening. Interview past landlord. Application Processing. Move-in Condition Report with pictures. Security Deposit Collection. 1st Month's rent collection.

Lease Preparation

Prepare detailed, compliant and enforceable lease agreement. Online Lease Signing.

Marketing Fee

This fee includes premium marketing and a for rent sign. - $150

Full Service Management

8% of Monthly Rent
Leasing Fee: 35% of Month's Rent

Property Assessment

We look at the property and give a realistic range for what you can rent it for.

Listing & Marketing

Excellent property photos. Online Marketing. Scheduled Showings.

Tenant Screening & Placement

Credit and eviction background screening. Interview past landlord. Application Processing. Move-in Condition Report with pictures. Security Deposit Collection. 1st Month's rent collection.

Lease Preparation

Prepare detailed, compliant and enforceable lease agreement. Online Lease Signing.

Maintenance Supervision

Coordinate all necessary maintenance through our carefully trained maintenance staff.

Financial Reporting

Detailed monthly owner statements. End of year 1099 for tax reporting.

Detailed Home Survey

We perform a thorough home survey to ensure that your property is well cared for and maintained.

Marketing Fee

This fee includes premium marketing and a for rent sign. - $150

Premium Management

10% of Monthly Rent
Leasing Fee: 25% of Month's Rent

Property Assessment

We look at the property and give a realistic range for what you can rent it for.

Listing & Marketing

Excellent property photos. Online Marketing. Scheduled Showings.

Tenant Screening & Placement

Credit and eviction background screening. Interview past landlord. Application Processing. Move-in Condition Report with pictures. Security Deposit Collection. 1st Month's rent collection.

Lease Preparation

Prepare detailed, compliant and enforceable lease agreement. Online Lease Signing.

Maintenance Supervision

Coordinate all necessary maintenance through our carefully trained maintenance staff.

Financial Reporting

Detailed monthly owner statements. End of year 1099 for tax reporting.

Detailed Home Survey

We perform a thorough home survey to ensure that your property is well cared for and maintained.

Leasing Fee Guarantee

If your tenant moves in the first 12 months, we will waive our leasing fee to find a new tenant.

Reduced Leasing Fee

Reduced from 35% to 25%. Leasing fee covers costs to place a tenant in a vacant property (includes photographs; online marketing, schedule showings, screen applicants, sign the lease and collect the security deposit and first month’s rent, move-in condition report)

Reduced Maintenance Supervision Fees

Supervision fees cover costs to coordinate with vendors to address necessary maintenance on rental properties.

Eviction Oversight

In the rare cases when there be a need to evict a tenant, we will oversee the eviction process and attend court with the eviction attorney if necessary.

Luxury Property Photo Package

We'll take your property marketing to the next level with top notch photos

No Additional Fees

No need to worry about annual admin fees, Franchise Tax Board (FTB) Compliance Fees

Marketing Fee

This fee includes premium marketing and a for rent sign. - $150
A beige townhome with a one car garage that might benefit from a rental consultation from Redwood Residential Property Management for Santa Rosa property management services

About Redwood Residential Property Management

Our team has been leasing and managing homes in Healdsburg and around Sonoma County for decades. We offer full-service residential property management and tenant placement services that meet a higher standard. Locally owned and operated, we care about our business, our clients, our properties, and our community.

Trusted By Industry Leaders

Residential Management Professional Logo
The blue an red symbol for the National Association of Residential Property Managers
The yellow and blue symbol for the California Apartment Association

WHAT OUR CLIENTS ARE SAYING ABOUT US:

4.4/5
4.4/5
138 reviews
5 star
104
4 star
12
3 star
6
2 star
5
1 star
11
0 star
0

Google
1.0/5
Oct 1, 2025
Google - Amber Anderson - Redwood Residential Property Management
I submitted this complaint on their website and did not receive any responses. Former resident of a complex they managed in Austin, Texas. Dear Redwood Residential, I am writing to submit a formal complaint regarding the management of Wilder Apartments, Austin, Texas, during your oversight of the community. The combination of neglect, misleading public statements, and consistently poor communication needs to be addressed. To start, the ongoing pool closure has been mismanaged. It has been inaccessible for several months, and residents were never given clear or honest updates about the expected timeline. As the sale of the property approached, it became apparent that investment in the community experience was no longer a priority. During this time, a member of your staff posted a public response to a Google review from resident Molly Mitchell that stated: “As a gesture during this time, we are offering residents a $100 ResortPass credit. While we understand this doesn’t fully replace the experience of having our pool available, we hope it provides a meaningful alternative in the meantime.” That offer was never communicated to residents in any official capacity. No emails, no notices, no updates. It appears the statement was made solely to reduce public criticism, not to provide a genuine solution. If this notice did go out, I did not receive it. My roommate stated that she did not receive an email with the credit either. Was this notice only sent to residents that complained to management? Or did they not share it with us because we didn't renew our lease that was set to end on July 10th? Either way, a large property management company should not be so petty in how they engage with paying residents that are not receiving a promised service. Beyond the pool issue, your team consistently demonstrated a lack of professionalism in communication. Many of the emails were rude in tone, unclear in content, and often contained mistakes that required multiple follow-ups from residents. For example: Instructions regarding curtain requirements were confusing and inconsistent. A garage audit was scheduled and then quietly canceled. I was not notified of the cancellation and had to reach out to get that information. I also attempted to pick up my garage clicker on three different occasions. Each time, it felt like I was contacting your office for the first time. Access gates were broken frequently, including the breezeway to the gym and exterior entry gates to the property. These were security concerns, yet the tone of messages about them was often dismissive or indifferent. While I want to acknowledge that your maintenance team was generally responsive and helpful, there were still lapses. My bathroom was re-caulked with clear caulk applied over uncleaned, cracked white caulking, which left the job looking permanently dirty and unprofessional. Additionally, when my roommate’s bathtub was resurfaced , neither Wilder maintenance nor the contractor informed us that the apartment needed to be vacated during the process. We left the windows open due to the smell, but we were not properly advised of the health or safety implications. Apparently, we should not have been in the home while this was happening. Both of us have respiratory issues and experience chronic migraines. Lastly, I found it inappropriate that your former property manager, Nechelle K., posted a personal Google review of the complex after several negative ones had been submitted by residents. That is not how transparent or professional management responds to valid criticism. My lease ends on the 10th of July. The aforementioned events are part of the reason I chose not to renew my lease at this complex. I will NEVER stay at another Redwood Residential property if this behavior is reflective of your company as a whole.
Google
5.0/5
Sep 19, 2025
Google - N Lundy - Redwood Residential Property Management
They were have done a great job of preparing our rentals for new tenants.
Survey
5.0/5
Sep 16, 2025
Survey - Luis D Martinez - Redwood Residential Property Management
Yes, One of the smog detectors is still going off at night. The one located at the master bedroom.
Google
3.0/5
Aug 25, 2025
Google - Jenny Pierce - Redwood Residential Property Management
Will not return a holding deposit for a property. I've been trying to get this back for almost a year. I have called and emailed several times, and have been to their office twice to pick up a check, after they say it will be "ready this week", but when I get there it's not available yet, try back next week. I never actually rented from them so I can't comment on any other aspect of service. **Update - After they saw this review my payment was expedited. They wanted me to remove the review, but I told them I would update that I did get my deposit returned.
Google
5.0/5
Aug 22, 2025
Google - William Archer - Redwood Residential Property Management
No issues at all. Kendall has been very clear and thorough with what needed to be done with the property and paperwork.
Google
4.0/5
Jul 19, 2025
Google - Hannah Wallstrum - Redwood Residential Property Management
The transition from the previous property management company and Redwood was seamless on my end. Fortunately, I have few problems with the property I own but, when I need to contact Redwood about something, I get assistance in a timely manner.
Google
5.0/5
Jul 19, 2025
Google - Sheri - Redwood Residential Property Management
Christine Listened to our needs and requests. Very friendly and professional!
Google
5.0/5
Jul 17, 2025
Google - Frank Pipgras - Redwood Residential Property Management
I highly recommend Redwood Property Management
Google
1.0/5
Jul 16, 2025
Google - Mike Torres - Redwood Residential Property Management
My property manager who I inherited prior to Redwood Residential owning the company is fantastic. The rest of the company leaves a lot to be desired. I often get emails from other property managers telling me they are going to be my new property manager due to confusion in the office. I have yet to speak with Michael the owner since he refuses to answer or return any emails or phone calls.
Google
2.0/5
Jul 15, 2025
Google - Yvette Reynolds - Redwood Residential Property Management
Pure frustration. I will never own another rental property after working with this company.
Google
4.0/5
Jul 1, 2025
Google - jharna g - Redwood Residential Property Management
Google
5.0/5
Jun 29, 2025
Google - Ann Lofland - Redwood Residential Property Management
Our property manager Christine is fantastic. So compassionate, and so thorough. What could be a better combination? Do you
Google
5.0/5
Jun 26, 2025
Google - Caro Pemberton - Redwood Residential Property Management
Google
5.0/5
Jun 2, 2025
Google - Jay Aquarian - Redwood Residential Property Management
Google
5.0/5
Jun 2, 2025
Google - maria dornbach - Redwood Residential Property Management
Google
5.0/5
Jun 2, 2025
Google - Concetta Andersen - Redwood Residential Property Management
Excellent attention to detail, clear timely communication, true professionalism. Thank you!
Google
5.0/5
Jun 2, 2025
Google - James Berger - Redwood Residential Property Management
Google
5.0/5
Jun 2, 2025
Google - Jehangir Athwal - Redwood Residential Property Management
Google
5.0/5
May 31, 2025
Google - Codi M. Dada Probate, Estate Planning, Attorney - Redwood Residential Property Management
Very professional property management services. Sarah O'Brien is a very good property manager, she has been very helpful and responsive to my calls and requests. I would definitely recommend this company for property management services.
Google
5.0/5
May 30, 2025
Google - Jessica Donald - Redwood Residential Property Management
Quick efficient and great at communicating. I don’t live close to my property so it’s great to know it’s in capable hands. Rates are reasonable and they placed someone in the home within a month of it being available to rent.

Got Questions About Property Management?

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Redwood Residential Property Management

Our team has been leasing and managing homes in and around Sonoma County for decades. We offer full-service residential property management and tenant placement services that meet a higher standard. Locally owned and operated, we care about our business, our clients, our properties, and our community.
Learn More

1751 4th Street,
Santa Rosa, CA 95404
(707) 543-1516
Emergency phone number: (707) 328-6020
info@redwoodrpm.com

CA DRE #02106144